U.S. Coast Guard AI order to LMD Agency (70Z02324FCGRC0001)

Award IDThe PIID for contracts and IDVs, the FAIN for grants and cooperative agreements, exactly as USAspending.gov lists it.

70Z02324FCGRC00011

Action dateDate the award was signed (contracts and IDVs) or the base action date (assistance), from the USAspending.gov award record.

2024-07-301

Fiscal yearFederal fiscal year of the action date. FY2025 runs 1 October 2024 to 30 September 2025.

FY20241

AgencyTop-tier awarding agency, as named by USAspending.gov.

Department of Homeland Security1

Sub-agencyAwarding sub-tier agency (for example Department of the Army inside the Department of Defense). Empty when it equals the agency.

U.S. Coast Guard1

RecipientThe contractor or grantee on the award, as registered in SAM.gov and shown by USAspending.gov.

LMD Agency, Inc.1

Award typeThe award vehicle. Contracts and orders spend money; IDIQs, BPAs and GWACs are vehicles that orders are placed against; grants and cooperative agreements are financial assistance.

BPA call1

Obligated $Total federal dollars obligated on the award to date (sum of all actions, including de-obligations). This is money committed, not a ceiling.

$4,060,4861

Ceiling $Base and all options value: the most the contract or IDV can reach if every option is exercised. A ceiling is not spending; never add it to obligations. Empty for grants.

$4,060,4861

Performance startStart of the period of performance.

2024-08-011

Performance endCurrent end of the period of performance (or last date to order for an IDV).

2025-07-311

PSCProduct or Service Code on the latest contract action, with its official description.

R701: Support- management: advertising1

NAICSNAICS industry code on the latest contract action, with its description.

541810: Advertising agencies1

Award descriptionThe award description as the agency entered it, cut at about 420 characters.

MARKETING AND ARTIFICIAL INTELLIGENCE SERVICES FOR CGRC1

CompetitionExtent competed on the latest contract action.

Full and open competition1

PricingType of contract pricing (firm fixed price, cost plus fixed fee, time and materials...).

Firm fixed price1

Parent vehiclePIID of the IDIQ, schedule or BPA an order was placed against.

70Z02323ACGRC00011

1. USAspending.gov award 70Z02324FCGRC0001 accessed 2026-11-11

Obligated is money committed to date. Ceiling is the base-and-all-options value: the most the award can reach. The two are never added.

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